[Fwd: Re: RE: [ESP] Name, goals and logo]
Bryan Lawrence
b.n.lawrence at rl.ac.uk
Thu Jun 17 17:49:22 MDT 2004
Hi Folks
Random thoughts ...
I think the energy will pay off :-), it will certainly help us all.
I like all the logos, but especially Roland's number three ... I like the idea
of having a logo which makes clear *why* the logo appears ... with a bigger
background one that it could link to so whatever we do, can we please keep
that concept?
I like the concept of the torch ...
I like Global Organisation for ESP as a name ...
I like Eric's number one better than his number two ... and I like the globe
expanding out of the screen ...
Is there any chance of having the globe coming out of the torch?
I don't like anyone's choice of font ... but that's just me ... in part
because I like to have logos on backgrounds that may be non-white, but that
can be sorted by having the logo inside a box ...
... only one penny's worth :-) :-)
Bryan
On Thursday 17 June 2004 16:18, Roland Schweitzer wrote:
> <!DOCTYPE html PUBLIC "-//W3C//DTD HTML 4.01 Transitional//EN">
> <html>
> <head>
>
> <title></title>
> </head>
> <body text="#000000" bgcolor="#ffffff">
> Hi,<br>
> <br>
> There have been some spectacularly successful horizontal logos (think
> of the white Coca-Cola script), but I agree with the notion that a more
> compact logo might be more versatile. I like esp1.jpg. The
> metaphor is concise (we can deliver the world to your desktop
> computer). I don't care for the metaphor in esp2.jsp (the arrows
> pointing every which way says to me "we're lost" not perhaps as was
> intended "we move data around"). In general, I think Eric's logos are
> much more professional looking, but I cannot let go of the notion of
> cooperation exemplified by the shaking hands metaphor as an important part
> of what the GO-ESP is all about.<br>
> <br>
> Eric, care to have a go at cluttering up esp1.jpg with some shaking
> hands? <span class="moz-smiley-s3"><span> ;-) </span></span><br>
> <br>
> So as not to feel too guilty about all the energy going into this, I
> keep telling myself companies spend millions on this sort of thing.
> <span class="moz-smiley-s6"><span> :-[ </span></span><br>
> <br>
> Roland<br>
> <br>
> Eric Marshall wrote:<br>
> <blockquote type="cite" cite="mid40D08F40.1070509 at noaa.gov"><br>
> <br>
> Regarding issues of color-blindness, take a look at the clever web page
> <a class="moz-txt-link-freetext" href="http://">http://</a>
> <br>
> <a class="moz-txt-link-abbreviated"
> href="http://www.vischeck.com/vischeck/vischeckImage.php">www.vischeck.com/
>vischeck/vischeckImage.php</a> ; they transform your image into what the
> <br>
> color-blind would see. They also have a page to do the same for web
> pages.
> <br>
> <br>
> Attached are two logos which are color-blind friendly, less horizontal
> and somewhat different than Roland's.
> <br>
> <br>
> Eric
> <br>
> <br>
> <br>
> <br>
> Eric W. Marshall
> <br>
> 609 452-6673
> <br>
> <br>
> Raytheon on-site at:
> <br>
> Geophysical Fluid Dynamics Laboratory
> <br>
> P O Box
> 308
> Princeton NJ 08542 <br>
> <br>
> The opinions expressed in this message are my own and do not
> necessarily
> <br>
> reflect those of the Geophysical Fluid Dynamics Laboratory, Raytheon,
> <br>
> the National Oceanic and Atmospheric Administration,
> <br>
> nor the U. S. Department of Commerce.
> <br>
> <br>
> <br>
> ----- Original Message -----
> <br>
> From: "K. A. Bouton" <a class="moz-txt-link-rfc2396E"
> href="mailto:k.a.bouton at reading.ac.uk"><k.a.bouton at reading.ac.uk></a>
> <br>
> Date: Wednesday, June 16, 2004 5:39 am
> <br>
> Subject: RE: [ESP] Name, goals and logo
> <br>
> <br>
> > Wow - impressed at th espeed with which you got this out!
> <br>
> >
> <br>
> > Just a note.
> <br>
> > Green (then red) is the color most not seen by color-blind people.
> <br>
> > Anyway I
> <br>
> > remember a big CLIVAR fight over green/red logos...
> <br>
> >
> <br>
> > Katherine
> <br>
> >
> <br>
> >
> <br>
> > > -----Original Message-----
> <br>
> > > From: <a class="moz-txt-link-abbreviated"
> href="mailto:esp-bounces at ucar.edu">esp-bounces at ucar.edu</a> [<a
> class="moz-txt-link-freetext"
> href="mailto:esp-bounces at ucar.edu">mailto:esp-bounces at ucar.edu</a>] On <br>
> > > Behalf Of Roland Schweitzer
> <br>
> > > Sent: Monday, June 14, 2004 5:09 PM
> <br>
> > > To: <a class="moz-txt-link-abbreviated"
> href="mailto:esp at ucar.edu">esp at ucar.edu</a> <br>
> > > Subject: [ESP] Name, goals and logo
> <br>
> > >
> <br>
> > >
> <br>
> > > Hi Folks,
> <br>
> > >
> <br>
> > > Rather than wait for the wheels to turn to produce a
> <br>
> > > brilliant mission
> <br>
> > > statement with precise goals and a new name I decided to
> <br>
> > > metaphorically
> <br>
> > > put pen to paper and create a logo which contains my
> suggestion
> <br>
> > for a
> <br>
> > > new name for the group. The attached PDF is the result.
> <br>
> > >
> <br>
> > > N.B. The logo attempts to symbolized the key components of
> <br>
> > > 1) data on
> <br>
> > > and about the earth (with no specific references to
> particular
> <br>
> > > continents or countries) and 2) cooperation (both via
> computer
> <br>
> > and by
> <br>
> > > humans) symbolically linked across the logo. The suggested
> <br>
> > > name has the
> <br>
> > > old name embedded within it, but is different enough (I hope)
> <br>
> > > to avoid
> <br>
> > > confusion with the popular NASA project.
> <br>
> > >
> <br>
> > > There are three "logos". One plain, one with a "tag line"
> <br>
> > > and one small
> <br>
> > > "brand" for placing on participant web pages where
> appropriate.
> <br>
> > >
> <br>
> > > Should in its wisdom (or dare I say lack there of) the
> collective
> <br>
> > > decides to go in a different direction, I will happily use
> <br>
> > > what meager
> <br>
> > > skill I have to create a logo to match the final decision.
> <br>
> > >
> <br>
> > > Roland
> <br>
> > >
> <br>
> >
> <br>
> > _______________________________________________
> <br>
> > ESP mailing list
> <br>
> > <a class="moz-txt-link-abbreviated"
> href="mailto:ESP at ucar.edu">ESP at ucar.edu</a> <br>
> > <a class="moz-txt-link-freetext"
> href="http://mailman.ucar.edu/mailman/listinfo/esp">http://mailman.ucar.edu
>/mailman/listinfo/esp</a> <br>
> >
> <br>
> <br>
> <br>
> <br>
> <hr width="90%" size="4"><br>
> <center><img src="cid:part1.04010506.06070007 at noaa.gov"></center>
> <p><br>
> </p>
> <hr width="90%" size="4"><br>
> <center><img src="cid:part2.02000109.00070404 at noaa.gov"></center>
> </blockquote>
> </body>
> </html>
--
Bryan Lawrence, Head NCAS/British Atmospheric Data Centre
Web: badc.nerc.ac.uk Phone: +44 1235 445012
CCLRC: Rutherford Appleton Laboratory, Chilton, Didcot, OX11 0QX
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